Indeed, there are lots of different backpacks on the market, but it is not an easy work to make a fashion statement with backpack. In my opinion, less is more. A really simple backpack sometimes may work. To tell you a truth, I like simple things. It reveals a good fashion taste and high quality. While if you do not like simple backpacks, I would suggest you to choose personalized backpacks. Either simple or personalized backpack will work well to offer you an outstanding look.
If you are not conscious of fashion, then some normal backpack is also a choice. These backpacks may not highlight your outlook or attract many people's attention. It is said that every man has his love. So just follow your heart to choose what you think is best.